Managing Gaming Communities: Fire watch – Bridge builder – Detective
Community managers in the video game industry fulfill a multitude of roles in their companies. Their specific tasks and the scope of their responsibilities vary depending on their employer, but there is one thing they all have in common — they are acting as the bridge between the game developers and their games’ players. Community managers are translating their companies’ vision and ideas for the community, while at the same time advocating for community feedback and wishes internally. This talk tries to highlight how this can be done in a way that emphasizes positivity within the community without ignoring more critical voices.
Community Manager at CD PROJEKT RED
Carolin Wendt is Community Manager at CD PROJEKT RED for German-speaking countries and is responsible for all its franchises, including the company’s most recent release Cyberpunk 2077. In that role, she has collaborated with global social media platform holders, distributors and platform holders as well as both national and global influencers and content creators.
She has more than 6 years of professional experience in the gaming industry, both in communication and project management. Carolin has a master’s degree in international political science.