[Talk] Beyond 2021: How the Pandemic Shaped the Future of the Games Market
Spurred by the lockdowns, the last 24 months saw record-breaking levels of engagement and spending on games. Yet how much of this boost is permanent once people go back to their normal routines? Once other forms of entertainment become available, will engagement and spending levels drop down to pre-2020 levels? In the same period, working from home complicated game development processes and global supply chains got disrupted. What does this mean for gaming in 2022 and the years beyond? In this talk, Tom Wijman, the lead games analyst at Newzoo, will present findings from Newzoo’s latest global games market report and their combined research with Games with Google answering exactly these pressing questions.
Lead Analyst Games @ Newzoo
Tom is Newzoo’s lead games analyst and for the past four years, he’s been the driving force behind Newzoo’s Global Games Market Report, responsible for sizing and forecasting the games market and shaping the conversation around trends. He heads a team of 15 market analysts that together build Newzoo’s leading market reports.